Tag: online marketing

Posted on

7 Viral Ways for Exapanded Online Reach

What would happen if one of your friends tells about your newest blog to her five friends and they, in turn, tell their friends and it goes on like this? Pretty soon you will have all the traffic you need for a comfortable income from your new-found writing careers. Is it possible to to achieve this kind of success using the virality of the social web, or does it sound like a pyramid scheme?

The emergence of social web provides opportunities for viral marketing that never existed before. Face to face talk or talk over the phone has its limitations in reaching your audience. The Web 1.0 offered forums for a limited viral marketing opportunity. The social web has opened up avenues manyfolds expanded online reach. This article describes seven techniques for using the social web to achieve virality.

1. Before jumping to social websites to launch your viral adventure, make your site social web friendly. Provide a link on your site for users to invite their friends. When someone joins your site through an invitation, reward points to the inviter. Announce a contest on your site and reward the top inviter with e-books or a t-shirt with your site logo.

2. Spend sometime at Digg. This is a community based news popularity web site. If your blog article hits the front page of Digg, you will get thousands of visitors and some of them will eventually become your regulars. Study the types of articles that end up on the front page of Digg. Write your blog articles targeted to Digg users.

3. MySpace is the ultimate social website because of its sheer size in terms of visitors. If you have lots of friends who have their MySpace pages, create a niche network community in MySpace with common interests. Post teasers of your interesting blog articles in your MySpace page with links to your full article. Ask your friends to write comments on your blog postings.

4. Take a look at Delicious. Google Delicious to get the url because it is not a dot-com domain. It is a social bookmarking site to store your bookmarks online. You should build a network of friends at this site and study their bookmarkings to assess the type of articles they prefer to bookmark. Tailor your blog articles to mimic the article style your network appreciates.

5. Visit a site called Squidoo. At Squidoo you create “lenses” (a Web page) about any topic. You can create as many lenses as you want and you can embed external links in your lenses. Squidoo lenses also have a good search engine credibility. So, your sites will get some good external in-bound links for free.

6. LinkedIn is an online community of experienced professionals. Create your account at LinkedIn and network with professionals in your fields. Offer some free services for other professionals in your network and solicit their recommendations. All recommendations appear in your profile. LinkedIn provides great opportunity for someone to find your business or services.

7. YourElevatorPitch provides a free online spot to announce your business and services. User rates your ad pitches. This site also allows you to link back to your site.

Other sites worth exploring for viral opportunities are Flickr and YouTube. Both the sides accept multimedia (photos for Flickr and videos for YouTube) contents. These sites are good for establishing your brand by regular posting of theme oriented humorous contents.

Posted on

7 Steps to Leverage Social Media for Increasing Web Site Traffic

Social media sites like Facebook, Twitter, MySpace etc. have become popular among the internet marketers. Most marketers hawk their websites, blog, affiliate links, list building URLs, etc. all day long to drive traffic to their web sites. Not only it is annoying to the network members, but also the effectiveness of such a strategy is yet to be proven.

However, you cannot ignore this emerging medium. You need to embrace it using a different mindset. If you follow the seven guidelines discussed below, you will be able to increase traffic to your site from these social media sites without exposing yourself as a self-centered marketer who will do anything to cash in on every opportunity.

1. Create a profile page at each site and detail your interests, expertise, blogs, and websites in your profile. In Twitter, you are limited by text space and the number of URLs you can use in your bio. Facebook has more flexibility and you can pull your blog RSS into the Facebook notes.

Social network sites are pull medium where the old push marketing fails miserably. Your goal should be to pull people to your profile page by regularly posting valuable and interesting contents from other sites. You can post your blog article in Twitter occasionally but don’t submit every blog post your create.

2. The old school marketing relies on four Ps – price, product, placement, and promotion. The social media adds another dimension and one more P to the marketing philosophy and it is the participation.

You need to participate in the conversion and at the same time encourage others to participate. If you want to build a community that will trust you, you need to participate by providing expert opinions and valuable information. You need to help others when somebody has a question. Even if don’t know the answer, find it out by spending sometime on the Web.

You also need to draw others in the discussions by asking questions, giving controversial opinions, raising interesting issues that affect your niche. Passively posting your URL all over the place will not bring traffic to your site. Only concerted efforts to position yourself as a knowledgeable person in your niche will result in more visitors to your site.

3. To position yourself as an expert in your niche, you need to create contents that are fresh, interesting, and valuable to your readers. You also have to discover high quality contents in your niche for sharing with others. Subscribe to a few dozen blogs and scan them everyday for high quality contents so that you can share it with others in your network.

4. You cannot hide yourself in the social media world. If you are a fake, people will discover it fast and you will lose trust and traffic. So, be authentic, transparent and humble in all your conversations. If you make a mistake, admit it and move on.

5. To establish your credibility and expertise, you should read a wide variety of topics in your niche and explain them to others in the form of blog post, ebooks, white papers, etc. Give it all for free without any strings attached. Encourage others to distribute your materials.

If you are not sharing some valuable information, somebody else will share it. You cannot hide any information. It is better to be the first mover than wondering how did everybody find it out.

6. Be prepared to change your mind set. The old school mindset for driving traffic is posting you site links everywhere. The social media mind set is establishing yourself as an expert and sharing your knowledge. Once people know that you are a good resource for solutions to their problems, they will come to your site and you can monetize your site in different ways.

If you are wondering how you are going to make money if you give every thing for free than you need to understand this new medium before you jump into the bandwagon by posting your URLs every hour. Your goal is to drive traffic to your site. Your site may monetize using a variety of methods like, third party advertisement, selling tutorials, affiliate marketing, selling memberships, etc.

7. Social media is a marketing tool set that you leverage to drive traffic to your web site. For leveraging this new medium, you need to establish yourself as a good community member first. Don’t be farcical like Walmart who paid to Jim and Laura to blog around the country in Walmart parking lots capturing stories of Walmart employees and how they loved to work at Walmart.

You may enjoy a short-lived traffic boost to your site, but it will not last longer. When the truth is exposed, it will be a public relation nightmare for you or your brand. Build your brand by telling the truth. There is nothing wrong if you are sponsored by a corporation, just reveal the truth.

Posted on

Online Marketing: All I Need to know I Learned in Kindergarten

Robert Fulgham’s timeless assertion “All I Really Need to Know I learned in Kindergarten” is applicable to every aspect of life, work, and business. Online marketing is no exception. This is how you can apply his ground rules to online marketing for achieving excellence.

Share everything. If you know a few tips, software tools, useful websites, etc. share it with others. Don’t be afraid of others taking your share of the pie. The pie is huge and you will never be able to eat it alone.

Play fair. Competition is good but play by the rule. Think of it as a sport. You practice and practice a little more to win. Likewise, you acquire a few online marketing skills and apply them, experiment with them and then measure your success. If the techniques work for you, leverage that knowledge to acquire more skills without foul play.

Don’t hit people. You hit somebody because you are angry with him. Don’t badmouth somebody because you think you did not get a fair deal from the person. Try to resolve your differences. If the person is not reasonable and does not want to play fair, share the facts with others without name calling and labeling.

Put things back where you found them. If you are going to use somebody’s contents with their permissions, give credits to the creators. If you are referring a web resource in another site, make it easy for users to find it, e.g. provide a link.

Clean up your own mess. Get organized and create a plan before you start your marketing efforts. Write down exactly what you are going to do and for how long you will execute your plan before making a determination on the plan’s success. Also, know how you are going to measure your success.

Don’t take things that aren’t yours. This one should be easy to understand. Not only don’t steal others contents but also don’t try to hurt somebody financially using foul plays. Don’t think how you are going to reduce your competitor’s profits. Think how you can increase your take.

Say you are sorry when you hurt somebody. You have customers even if you are running a free website. Don’t let your customers think that they are hurt by your actions. If they do, apologize for their inconveniences and fix the problem.

Wash your hands before you eat. This one is not that difficult to understand. It is there to protect you from people who don’t want to play fair. Find out more about pundits’ opinions, software tools you install in your computer, programs you buy to increase your skills, etc. Don’t take every thing blindly. Think about it before taking an action.

Warm cookies and cold milk are good for you. You will excel when you mix new knowledge and old skills or new ideas with existing opportunities.

Live a balanced life. Always execute a few techniques at any time. It will help you weed out unsuccessful ones quickly. But don’t try to experiment everything you come across on the web. Pick a few at a time that you are comfortable with and you believe you can implement using your present skill set.

Take a nap every afternoon. Relax and take a break. Take your mind off from things that don’t work instead of going out to all the online forums and posting one hundred questions. When you go out in the world, watch out for traffic, hold hands and stick together. Seek out like-minded people from online forums and social networking sites. Form your own groups in the social web. Network with a few influential people in your areas of expertise.

Be aware of wonder. Sometimes unexpected things will happen. If you or people in your network cannot explain the cause, don’t spend too much time thinking and analyzing it. Just be aware of wonder and move on to new things.

They all die. So do we. Old techniques will become ineffective. Methods and websites that worked yesterday might not generate incomes today. Anticipate this outcome and be prepared to take actions before that happens.

Posted on

Online Marketing – No Need to Spend a Fortune

The pressure is on those small local business owners who have been holding out, hoping against hope that the Internet would go away. It’s become fairly obvious that that’s not going to happen.

As a matter of fact, the Kelsey Group says that “70% of U.S. households now use the Internet as an information source when shopping locally for products and services.”

It’s become obvious that small business owners who don’t have an Internet presence are at a serious disadvantage, and are losing more ground every day to their competitors.

But where to start? Many small business owners want to get online but the idea of it becomes overwhelming. One of the things many people are concerned about is the cost. Having a professional website created can be expensive, as can the online marketing needed to promote the site. Fortunately with a little work, there are some great low budget online marketing solutions for small businesses.

First, don’t immediately buy web space or register your domain name with the first site that pops up in Google. Web space can be pricey or fairly cheap; it all depends on what company you go with. There are some sites that offer free hosting, but those sites usually force you to include banners or pop-up ads on your site. If you want to be taken seriously, you definitely do not want to host your business on a free hosting site.

There are places on the web that offer a good amount of storage for less than $100/yr, which is not bad. You can also find sites that will register your domain name for less than $10/year, such as the popular GoDaddy.com.

Once you have your website set up, how do you get people to visit? One of the best ways is to take advantage of social networking sites like Squidoo.com and MySpace.com. MySpace.com is a huge site designed to let people keep in touch with others. However a lot of businesses set up MySpace profiles and send out “friend” invitations to clients and prospects. Retail store owners, service providers, authors, bands, magazines and even tourism companies do MySpace marketing. Same thing with Squidoo. This form of marketing is becoming even more powerful than reciprocal linking.

Don’t forget message boards, chat rooms and link exchanges either. They are great ways to get your word out. When you first began your low budget online marketing campaign, you’ll probably spend anywhere from 5 to 10 hours a week promoting your site, or you can train an employee, intern or your resident teenager to do it.

The simplest way of marketing your small business is to include your website address in your signature in emails and posts to message boards, even if they aren’t related to your business. While this doesn’t market directly to your targeted audience, it does make people aware of your website. Who knows, maybe they’ll know someone who needs your services.

It’s very easy to do low budget online marketing for small business because so many things on the Internet are free — message boards, networking sites like Squidoo and MySpace, and of course, email. The main thing it will cost is time, but even that can be “bought” at budget prices on sites such as rentacoder.com and getafreelancer.com. So there’s no reason for even the busiest small business owner not to get their business online, even if they’re on a tight budget.

Posted on

How to Use Long Tail Search Engine Optimization for Driving Web Traffic

If you are not using the long tail search engine optimization technique, you are missing a very important organic web traffic source. If you are starting a site and follow the same techniques others are using for search engine keyword optimization, it will be extremely difficult for you to rank well in the search engine result pages.

Everyday, a large number of people search a few popular keywords in millions. Most search engine optimization techniques rely on this high volume and low number of keyword searches to drive traffic.

In contrast, the search engine optimization (SEO) technique for the long tail depends on the low volume but high number of related key phrase searches. If you focus on developing your website based on a large number related key phrases, instead of a few popular keywords, you can essentially generate the same amount of traffic that you will get from popular keyword searches.

Why do you want to optimize your site using the long tail key phrases rather than popular keywords? For one thing, the competition for popular keywords is fierce. The long tail SEO technique is an excellent alternative to what everybody else is doing

To effectively use this technique, you have to create a large number of quality web pages that have relevant key phrases. As search engines crawl your site, you will have a lot of pages indexed. As a result, your chance of getting good rankings for the long tail key phrases will also increase. Eventually you will have good search engine rankings for a lot of low volume key phrases.

The long tail search phrases are more targeted to the exact needs of search engine visitors. These people are searching for some specific products or services. By using the long tail SEO technique, you will be able to increase your conversion and retention rates if you are able to meet your visitors’ needs.

How do you find the long tail key phrases that are relevant to your site? There are several techniques you can use. If your site does not have a search feature, your first priority will be to implement a search feature for your site.

Once you have a search feature in your site, monitor key phrases that your visitors are using for searches in your site. Regularly review those search queries to generate a list of low volume key phrases and then create quality contents using those key phrases.

Sign up for Google analytics. Besides monitoring your site traffic and their sources, Google analytics provide a wealth of information about keywords and phrases used in the search engine to get to your site. Make a list of all the low volume and obscure key phrases found in the Google analytics.

Once you have the list, search for those key phrases in Google and check out your site’s position in the search engine result page. If they are not in the top three, you need to develop more contents based on those key phrases for better ranking.

Create new key phrases using the local variations of the original key phrase. For example, if your site is about cheese recipes and you find a low volume key phrase “cheap cheese recipes” that drives some traffic to your site, you can create new key phrases like, “Wisconsin cheese soup.” Use Google AdWord keyword tool to determine the search volume of these newly created key phrases.

Analyze your competitors’ long tail keywords. How do you do that? Visit their sites and check out their meta tags and titles. You can also use a free web tool called SEODigger. This tool will tell you what keywords your competitors are targeting once you enter their URLs in the input box.

With the intense competition for search engine optimization using popular keywords, you have an excellent opportunity to drive more organic traffic using long tail keywords. Once you create a list of substantial number of long tail key phrases, optimize your site by creating quality contents based on those key phrases. Search engines traffic will flow to your site.

Posted on

How to Use Aiptek Video Recorder For Online Marketing

An Aiptek Video Recorder is an affordable marketing tool you can use to attract more clients. You can get the latest Aiptek camcorder, the DV5 for around $100 and it is a 6 in 1 multi-functioning video recorder, with digital camera, MP3 players, voice recorder, web cam recorder for DVDs, and has a removable hard drive and an internal flash card reader.

Using a video recorder to impress your clients can involve several techniques that are affordable using an Aiptek camcorder as a tool. It can zoom in for close-ups as close as 10 inches, so you can get great shots. You can use basic software to make videos with background music or voice recordings. Software like Windows Movie Maker is free and serves the purpose well.

1. Create a Video of your workshops or demonstrations or a Photo collage of your products. You could create a video of yourself giving advice or how-to information and put it on your website. Just keep in mind not to put more than a couple on your website because it can make the load time longer than most people like. It’s a great way to take still shots of your products, using the zoom function on your Aiptek camcorder. There is nothing worse than looking at a website and not being able to make out the details of the products offered.

2. Customer testimonials are great for marketing. If you have a workshop or product demonstration, you can get the customers on video using your Aiptek camcorder and a tripod, saying what they learned, or how impressed they were to buy the product, or why they needed your product. It’s a great way to build loyalty and trust, and usually clients will flatter your products more when they know they are being videotaped.

3. You can use your Aiptek camcorder to make a webcam of yourself talking about your products, upcoming special events or sales, or simply describing what you product does and has to offer to potential customers. Talking newsletters are a new marketing trend that some websites are offering.

4. If you have done recent interviews for the media, it’s a great way to offer press releases that don’t have to be read. You can display your video clip or make a link to the site where it is. You just have to be sure it is active, so you have to check periodically, if you do this. Otherwise, if you can get somebody to make a personal video using your Aiptek camcorder, then you know you will have an active copy for however long you need it.

5. Make a video of your product using your Aiptek camcorder. No matter what product you have, you can think of creative ways to display or demonstrate it. If it is something people wear, make a video montage of different people wearing it or if it is a service, make a video demonstrating it. Use your imagination and your Aiptek camcorder to make a unique and interesting product video.

These are just a few of the marketing ideas you can use your Aiptek camcorder for. Of course, they are fun to use on family vacations and personal outings, too. They are a great value for the many uses they are capable of.

Posted on

How to Start Writing Quality Articles For Blogs and Article Marketing

Writing quality articles for your blog and article marketing campaign is essential to establish yourself as an authority in your chosen niche. Every day, people post tens of thousands of articles in blogs and article directories. If you want to stand out from the crowd, you need to start producing authoritative and resourceful articles that others will read, bookmark, and promote using social media sites.

A quality article provides benefits to its readers. Neither it should be detailed and lengthy to put readers to sleep, nor it should be a laundry list of items for others to scan and forget. It should have enough information to put the written words into actions, but not more.

Before you start writing an article, make a list of all the non-textual contents that you will include in the articles. Non-textual contents may be images, videos, sketches, links to other resources, etc. Collect all the non-textual resources in one place, preferably in a folder in your laptop.

So, where do you go to find all the resources you need before you start writing your article? People who churn out low quality articles rely on Google search engine and article directories. While Google search engine may be a source, you should never use an article directory as a resource for your article-writing project. Finding a good article in an article directory is like finding a needle in the haystack.

Start with your own online bookmarks. You should have already developed a habit of using an online book marking service like delicious to store links to interesting contents. These online bookmarking services allow you to tag your bookmarks for easy organization and later retrieval.

Also, check out the marked articles in your RSS reader. In your RSS reader, you should always mark quality contents that you may use for your own articles later. In the Google reader, you can use the star mark and get to those marked articles later with a click.

Use blog directories like Technorati and Goolge blog search. You will find more recent articles in the search results of a blog directory, compared to a web search using Google. Use keywords like best, top, and reasons in the search query. You will find what others have said about the same subject. For example, if you are writing about benefits of eating apples, search for top reasons to eat apples.

Use Flickr for your image search. Click the search box to go to the search page and than click the advanced search link. Scroll down and check the creative commons check box. The Creative Common license allows you to use Flickr images in your blog, provided you credit the original source with a link.

For videos, use Google video search. It will find videos from YouTube and other social video sites like Metacafe, etc. Please review the licensing requirements of each site before you publish it in your site. You don’t have to download the video. You should get the embedded code for the video and embed that in your page html.

Locate a niche database using Google search. For example, if you want to find nutrient values of banana apple desert, search in Google using key phrase food database. You will be able to locate the USDA nutrient database. Similarly, you can locate movie database, etc.

If you want to build your blog readership or people who will specifically look for your contents in an article directory, quality article is the only way to go. Search engine optimization techniques on poor quality articles will not benefit you in long run. People will lose trust on your materials. In the future, trust will be one of the most important factor in generating sustainable online incomes.

Posted on

How to Drive Website Traffic Using StumbleUpon

StumbleUpon is a second generation website that allows its users to discover interesting web pages and sites without doing a search in a search engine. You install a tool bar in your browser and channel surf the web by clicking a button on the tool bar.

You sign up at StumbleUpon website and list your interests. When you click on the surf button in your browser tool bar, you are randomly directed to a webpage that matches your interests. If you like the contents or the website offerings, you can tag the page and give it a thumbs-up. If you don’t like it, simply ignore the site or give it a negative vote, a thumbs-down, if you feel the site has employed some trickery to draw your attention.

You can also use the StumbleUpon tool bar for social bookmarking. When you find a new and interesting webpage, you can tag it and share it with others. Click the Send to button in the StumbleUpon tool bar to send the webpage you are on to a friend in your StumbleUpon network.

It is possible to get a massive amount of traffic from StumbleUpon. If you have an interesting or useful article, blog page, or an entire site, you can include it in StumbleUpon. If lots of StumbleUpon users thumbs up your page, you will get a large amount of traffic in a very short time period.

Besides a sizable number of thumbs-up by StumbleUpon users, there are other factors that help drive traffic to a site in StumbleUpon. The number of StumbleUpon friends, the type of friends and their profiles, the number of sites you have stumbled, and the number of reviews you have gotten in the past all determine traffic volume to your site. Another factor is the broad tagging of your article by other StumbleUpon users.

What are the other benefits of being stumbled besides a short-time traffic surge? Your website will get exposure and many visitors will comeback regularly. If your site is a blog, you will instantly increase your reader base. You will also get numerous backlinks from other StumbleUpon users who run websites.

To increase the repeat visits by StumbleUpon users, your site should have a professional design, in-depth contents, richly blended ads, and a memorable URL.

StumbleUpon users like video, humor, and web 2.0 sites. However, the monetization potential from StumbleUpon users using affiliate or contextual ads like Google Adsense is very low because these users are very fickle and want to click to the next site using the StumbleUpon button in their tool bar.

Like any social network, your goal should not be to use the system for driving traffic only to your site. Stumble other high quality and useful sites for others to benefit from information you posses. Develop a good online social network using StumbleUpon, share websites with others and have fun.

Posted on

5 Ways to Drive Traffic for Online Business Success

How do I increase traffic to my web site? That is the perennial questions in the mind of all web masters and Internet marketers. If you scan any webmaster’s forum, there are hundreds of questions all related to increasing traffic because traffic is the bloodline of a website. Without traffic, your website is dead; lost in the Internet black hole.

If you are thinking about starting link exchanges as a first step for increasing traffic than you are dead wrong. If you plan to plaster your URL in all the forums and social media sites you encounter, than you are in the wrong track. There is a wrong way and there is a way that leads to the success. Choose the road to success by following the methods described in this article.

1.  Create useful websites. Start with a website that provides value to its visitor. It does not matter if you are selling a product or giving information for free, it should be some thing that others desire. Once you have a site, create useful information, how to guides, and easy tools that benefit your site visitors.

2.  Write articles. Writing articles and submitting to article directories exposes your site links to others and establishes you as an authority in your topic. The key to successful article writing is quality. After you finish writing your article, ask yourself if you would read the same article if a newspaper or magazine prints it. If you are not going to read your own article, why do you think others will spend their time on your writings?

3.  Use forums. You site must have at least a forum. Forum is an excellent way to receive feedback from your visitors and customers. This helps you improve your offerings by using the voice of the customers.

Make it a routine to visit at least one forum related to general online marketing or your niche everyday. You should create your site link in the forum signature. Reply to a few threads with some insights and thoughts. Also, once a week start your own thread by asking thought provoking questions, writing a good how-to article, or sharing valuable information with others. Never try to sell any thing in these forums.

4.  Blog regularly. Besides a forum, you should also start a blog where you can write about your thoughts and insights on the topic related to your site. You don’t have to post every day. But make it a regular habit of posting one article a week.

Subscribe to blogs related to your niche and read them everyday. Share your thoughts and link to other blogs as references in your post. With out links, a blog is useless. Once you start sharing links of other blogs in your writings, others will start referring your blogs in their posts. Also take the challenge of writing guest posts in other blogs in the same niche as yours. This is an instant quality backlink to your site.

5.  Participate in social media. Social media is the latest web traffic magnet. Encourage your readers to submit your posts to digg and stumbleupon by providing some means to easily submit your stories. You should also regularly submit relevant articles and sites that you think will benefit others. Create a facebook group related to your niche and also join a few groups in facebook that are relevant to your site. Participate and share useful information in these groups. Sign up with twitter and ask your visitors to follow you on twitter. Using twitter, inform your followers about the latest sales announcements, site maintenance schedules, etc.

Creating web sites that are useful to others and using article marketing, forums, blogs and social media will lead to sustainable web traffic.

Posted on

Five Obstacles to Achieving Success in Online Business

A lot have been said and written about the obstacles to achieving all round success in Internet Business but this article is to submit additional five obstacles to the ones that had already been proffered by other authors.

A. Get Rich Quickly Syndrome
The major obstacle is the mad rush to get rich quickly without recourse to patience. Whatever business you find yourself requires hard work, capital and patience. No matter the promises made by an Internet venture, one still need to come on board with capital and time you can invest. But most people believe that money is there already to be collected with ease.

This is wrong, online business is something that needs enough time and efforts to set in motion and once it starts nobody can stop it! Rome they say was not built in a day.

B. Inadequate Experience
Another obstacle is that most men and women do not have the requisite experience to successfully run a business. Experience they say is the best teacher. Your ability to use a computer/laptop and browse the internet do not necessarily make you an online marketing guru.

Regardless of web experience you may have possessed before venturing into it, you still need to do a lot of research on the business and carry out extensive plan. Above all, you need to be mentored by an expert in to succeed in the business.

C. Inadequate Working Materials
No reasonable person goes to the farm without the needed working tools like cutlas, hoe, shovel etc to work when you get there. This is one of the obstacles to achieving success in internet business because a lot of people enter into the business without the necessary tools. A would be online business man or woman needs to equip himself or herself with a very good computer/laptop, internet connection and electricity supply.

In the case of developing countries like Nigeria where the supply of electricity is epileptic, you need a good electricity generating set as a back-up in case of power failure. So these working tools are very critical to achieving online business success.

D. Information Overload
The Internet is the cheapest source of information and because of this, people send different kind of information to your mail bordering on internet business. The volume of information sent is so much that you may become confused and frustrated even to the point of abandoning genuine ones that would have been of help to you.

The best way to get quality information that would be relevant to you is to search reputable and well tested forums relevant to your line of business instead of going through heaps of irrelevant information.

E. Prevalence of Fraudulent Internet People
The Internet is a breeding ground for Internet fraudsters of different sizes and shapes. These set of people have succeeded in duping a lot of people of their hard earned living thereby frustrating them out of internet business.

The best approach to solving this problem is to stop believing everything you are told in the internet. In fact, skepticism should be your watchword. Seek expert advise from mentors on internet issues and above all run away from people that promised to make you become multi-millionaire overnight. They are fraudulent people.

So, as stated on the opening paragraph, a lot had already been said and written about this topic and that this one is additional five obstacles to achieving success in internet business that have not been said or written before.