How to Start Writing Quality Articles For Blogs and Article Marketing

Writing quality articles for your blog and article marketing campaign is essential to establish yourself as an authority in your chosen niche. Every day, people post tens of thousands of articles in blogs and article directories. If you want to stand out from the crowd, you need to start producing authoritative and resourceful articles that others will read, bookmark, and promote using social media sites.

A quality article provides benefits to its readers. Neither it should be detailed and lengthy to put readers to sleep, nor it should be a laundry list of items for others to scan and forget. It should have enough information to put the written words into actions, but not more.

Before you start writing an article, make a list of all the non-textual contents that you will include in the articles. Non-textual contents may be images, videos, sketches, links to other resources, etc. Collect all the non-textual resources in one place, preferably in a folder in your laptop.

So, where do you go to find all the resources you need before you start writing your article? People who churn out low quality articles rely on Google search engine and article directories. While Google search engine may be a source, you should never use an article directory as a resource for your article-writing project. Finding a good article in an article directory is like finding a needle in the haystack.

Start with your own online bookmarks. You should have already developed a habit of using an online book marking service like delicious to store links to interesting contents. These online bookmarking services allow you to tag your bookmarks for easy organization and later retrieval.

Also, check out the marked articles in your RSS reader. In your RSS reader, you should always mark quality contents that you may use for your own articles later. In the Google reader, you can use the star mark and get to those marked articles later with a click.

Use blog directories like Technorati and Goolge blog search. You will find more recent articles in the search results of a blog directory, compared to a web search using Google. Use keywords like best, top, and reasons in the search query. You will find what others have said about the same subject. For example, if you are writing about benefits of eating apples, search for top reasons to eat apples.

Use Flickr for your image search. Click the search box to go to the search page and than click the advanced search link. Scroll down and check the creative commons check box. The Creative Common license allows you to use Flickr images in your blog, provided you credit the original source with a link.

For videos, use Google video search. It will find videos from YouTube and other social video sites like Metacafe, etc. Please review the licensing requirements of each site before you publish it in your site. You don’t have to download the video. You should get the embedded code for the video and embed that in your page html.

Locate a niche database using Google search. For example, if you want to find nutrient values of banana apple desert, search in Google using key phrase food database. You will be able to locate the USDA nutrient database. Similarly, you can locate movie database, etc.

If you want to build your blog readership or people who will specifically look for your contents in an article directory, quality article is the only way to go. Search engine optimization techniques on poor quality articles will not benefit you in long run. People will lose trust on your materials. In the future, trust will be one of the most important factor in generating sustainable online incomes.

10 Rules For Article Marketing

How do you position your website to rank high in search engines? Become a knowledge purveyor by writing and publishing articles. Though article marketing is a raze for improved search engine positions, quality articles are few and far between. Search engines value quality contents to remain competitive in today’s information hungry society. Knowing the following 10 rules will enable you to publish quality articles that feeds information hungry search engines.

1. Use the three Bs rule. Your article should accomplish at least one of the three Bs – espouse bright ideas, explain benefits of former ideas, or details how to bring about functioning ideas. If you are able to accomplish all the three Bs succinctly in one article, than you have truly created a high quality masterpiece.

2. Find your niche – things you are good at and subjects you like to explore. The only goal of writing articles should be to give knowledge to others. Forget about keyword optimizations, keyword research, traffic generation, monetization or what ever you have learnt before. Research your topics and explain it in the simplest way you can. You are successful in achieving your goals if a person with little knowledge in the subject is able to understand and adopt your ideas.

3. To remain on the top of your game, you must continuously generate new ideas to write about your chosen topics. Use an RSS reader to subscribe to half a dozen feeds about subjects you are interested in. Spend an hour in the evening to go through those feed titles and read a few articles and some interesting comments in details. Reading a few articles will keep you up-to-date and enhance your knowledge. Reviewing comments will make you aware of pros and cons of ideas discussed in those articles.

4. There are lots of techniques to generate new ideas. If you perform a google search, you will come across a dozen or so. Select a few that best suits your personality and environment. Sign up for Google Docs and Spreadsheet and keep your ideas online. Delicious is a online bookmarking site. Post URLs of new ideas you want to explore further in Delicious and tag them using appropriate keywords. The benefit of online storage is that you will have access to your resources from any computer connected to the Internet.

5. Don’t use commercial in your articles and don’t put any links to promote your products. Write for your readers who are human. Don’t write for search engines. Give information for free that benefits your readers.

6. Spell check and review every article after 24 hours of its completion. If you want to be regarded as an expert in your fields by others, don’t publish anything with errors in spelling, punctuation, or grammar. Have someone proof read your article if you are unsure about your grammar skills. Read blog posts at copyblogger and dailywritingtips to improve your writing style and grammar skills.

7. Use a resource box attached to the end of the article. Don’t turn it into a commercial shoutbox. It should be used to reinforce your credibility as an expert author on your chosen topic.

8. Publish in article directories. Search in Google for article directory and pick half a dozen directories to publish your articles regularly.

9. Start a blog and publish your articles in your own blogs without the resource box.

10. Combine related articles to make an e-book with an attention-grabbing title and give it away for free. Contact others and encourage them to give your ebook as bonus items with their paid products

7 Time-tested Content Types for Driving Web Traffic to Your Site

If you have website or a blog, you need to create contents that people find useful. If the content is valuable, other sites will link to your content and you will increase the number of back links to your site. These back links will not only generate direct traffic from those sites, it will also help increase your search engine ranking and organic traffic.

So, what types of contents are baits for other sites to link to your sites? This article discusses seven types of contents that are proven to be magnets for back links. Try out a few of these techniques to increase your links and traffic.

1. Crete “How To” Guides. This type of guides is popular and also very useful to the readers Write down a few ideas related your niche and use authoritative websites to do your research.

Make it a step-by-step, preferably numbered like 1, 2, etc., guide. It should be as simple as a recipe but has enough details for some one to follow the steps to accomplish something.

2. Write controversial opinion on breaking news. Don’t repeat the news. Big news organizations have hundreds of paid stuff for news reporting. You need to analyze the news and offer your own opinions. However, if the opinion is off main stream, it has better chance of attracting others attentions.

3. Videos are becoming ever popular on the web. Create a video related to your niche but make it funny. People love funny videos. You can use kids and pets to create funny video shots and than try to tie those shots to your niche. Upload to a few popular video sites like YouTube and Metacafe. Don’t forget to put your website link in the video and embed the video in your website.

4. Keep a small inexpensive digital camera in you car all the time. When you come across funny things like, billboard and road signs, license plates, etc., take pictures and post it on your site and popular picture sharing sites like flickr, smugmug, etc.

5. Create a web tool related to your niche. Web tools like mortgage calculator, carbon foot print calculator, etc. are popular and useful. Ask your site visitors what type of tools they want to see on your site.

Once you have the details of what the tool should do, go to elance, rent-a-coder, or online programmers and webmasters forums to solicit bids for developing the tool. You don’t have to know any software programming, but you have to know exactly what the tools should do.

6. Solicit ideas for contests from forums you visit regularly and start a contest on your site. Announce it in forums related to your niche. Give away free stuff at least worth $50 to the winner and token prizes to all finalists.

Consider it as your advertisement spending. Run the contest for a month or so for the word to spread around. Encourage your visitors to spread the word.

7. Interview well-known personality in your niche and post the interview on your site. Write to bloggers in your niche about the interview. If the interviewee has some insightful thoughts, other bloggers will write about it and link to the original interview published in your site.

Bloggers use the seven content types described above for viral marketing and link baiting to increase traffic to their sites. If you are running a web site, not a blog, you can still employ these techniques to claim you share of the web traffic in your niche.

7 Techniques to Make Your Article More Useful to Readers

Whether you are writing articles for article directories or posts for your blog, your goal should be to make them useful to readers. But, most of the articles and blog posts are full of vague generalities and they contain a pile of words and sentences meant for search engine rankings only.

If you make your contents useful to readers and strategically use a few key words to make it search engine friendly, you will not only attract search engine traffic but also develop readers’ loyalty who will promote your brand virally.

How do you make your article useful to readers? Use the 7 techniques discussed in this article to make an impact on your readers.

1. Use examples to elaborate your point. Without example the writing becomes an exercise in abstraction and many readers will not have a clue as to what you are trying to convey. You can either start with examples and than generalize message to an abstract concept or you can start with a general statement and elaborate it with examples.

If you are discussing several concepts, start with a simple example and build on the same example to illustrate all of your concepts. Switching to different examples for each of your concept, will leave the readers wondering how all the concepts you have discussed in your article relate to each other.

2. Use analogy, metaphor, and story. Analogies are very instructive and they provide insights to an unknown concept using a known concept. For example, you can explain back links by saying, ‘a back link to your website is like a vote for your site. If you have more votes than your competitors, you win. More back links to your site means higher ranking in search engine results.’

Metaphors are also used to compare two different concepts but the words ‘like’ or ‘as’ are not used in metaphors. Our every day speech is full of metaphors, e.g. ‘raining cats and dogs’, ‘old flame’, etc. Use them to liven up your prose but be cautious. Improper use may sow confusion in the reader’s mind.

If you have a personal story, use them to illustrate your point. Stories are very powerful in conveying a message. A Story resonances more in the minds of the readers than an abstract concept.

3. Enhance value by incorporating opinions. Bloggers often link to other articles and write a sentence or two to introduce a topic. While this is a good practice in letting your readers know what others are thinking in the related topics, you can enhance the value of the post by including your opinions and inviting others to post their own thoughts in the comment section.

4. Use Quotes from Authoritative Writings. You may already know about the value of using quotes from your college essay writing class. Quotes from authoritative figures help increase the value of your opinion and thoughts. You can proclaim that you are not the lonely person who has this crazy thought, but lots of respected people do agree with your insights.

5. Use illustrations and charts. You can use this technique in Squidoo lenses, Hubpages and in your own blog posts. This technique may not be possible for general article marketing sites because of the popular article directories don’t allow images and videos in the article.

Some concepts are difficult to explain using words only. However, a simple illustration helps readers grasp the concept easily. Readers can also easily remember a chart than a few paragraphs of a blog post.

You don’t have to be a graphic artist to create useful illustrations. Use MS PowerPoint or other free chart software to create your charts. Use screen captures when writing a ‘how to article’ about the use of software.

6. Write Pros and Cons. Most articles discuss only one side of a topic; either the writer is for or against it. Why no use both sides of the coin? Share your opinions about why it is good for your readers and what your readers should be cautious about while using or implementing the concept in your article.

7. Let your article sit for a day or two. Don’t rush to submit your articles to all the article directories as soon as you finish writing it. Wait for a day or two and read the articles again to see if you can add or modify some thing to make it more useful to your readers.

Does your article provide any useful information to readers to make their life better? It does not always have to be materialistic gains for your readers. Even if you can share humor or inspiration with your readers using your prose, you have achieved your goal of providing value by your writing.

In the web information is cheap but valuable information is few and far between. If you do your part in making your readers happy, you will be recognized as an expert in your field and money will flow.

5 Must Have Sources for Writing Articles that Attract Traffic

Are you getting ideas for writing your articles from the article directories? If you answer positively, you are not giving any valuable information to your readers. You are just rehashing published materials and spamming the article directories.

Whether you are writing for blogs or article marketing, you must come up with new ideas constantly to create valuable contents that will benefit your readers now and in the future. Coming up with new ideas from the thin air is difficult and time consuming.

If you know quality sources that help you generate new ideas for your contents, you will be able to produce fresh contents that others will refer to and, thereby, help increase the number of backlinks to your posts. This article introduces five must have resources for generating new ideas.

1. Subscribe to Google Alerts. On a piece of paper, write down all the keywords and key phrases that you are passionate about and want to write about those topics. You can use a tool like Google AdWords keyword suggestion tool for researching popular keywords and key phrases.

Once you have a list of keywords, go to Google Alerts and create a Google alerts based on those keywords. Google will send you the latest relevant Google results based on those keywords. You can choose to receive the alert email once a day. You can also opt to receive alerts on topics published only in blogs and news.

2. Subscribe to Meme Tracker. Meme is a thought or behavior that passes from person to person by imitation or learning. It is like viral marketing and it propagates very fast.

Have you ever noticed how top bloggers write about the same topic using different angles? For example, when Apple released 3G iPhone, tech bloggers did not spare any time in explaining their views on the product. And thus 3G iPhone became a hot topic in the blogosphere for a few days,

Some of the popular meme tracking sites are Techmeme, Megite, Tailrank and Technorati. Tweetmeme and Twemes are meme trackers for Twitter, the most popular microblogging site. To track meme from these sites, subscribe to their RSS feeds.

The number of articles from these meme tracker sites may overwhelm your RSS reader because each day these sites track hundreds of posts. So, you need to organize all these feeds in a single folder of your RSS reader. Just scan the titles quickly few times a day and flag the post you are interested in before marking the feeds as read. Go back to the flagged posts to review them further.

3. Subscribe to Online Newspapers and Magazines. Spend a few week-ends building a list of online news papers and magazines that regularly publish topics related to your niche. And subscribe to their topic specific feeds using your feed reader. Put them in one folder and name the folder to identify it by your niche.